New Chapter.

Same Spirit.

High Society Freeride is evolving, but our love for the Colorado outdoors—whether it's carving through Aspen waters or catching a sunrise paddle in Denver—remains as strong as ever. As our brand transitions, our passion for delivering top-tier gear and unforgettable adventures on the water continues, bringing the spirit of the Rockies to every ride.

General Questions

High Society Freeride went out of business in 2024 and its assets and brand IP was purchased by Minnesota-based Paddle North LLC.

Yes! While it may look different, the High Society mission remains the same: To make getting on water easier and more accessible for everyone.

Yes! previously purchased High Society gift cards will still work with the online store.

Some High Society products will be available for purchase, others will be discontinued as the Paddle North catalog gets implemented into the High Society stores.

Orders, Shipping, Warranty

All orders made prior to the transition are fulfilled.

No, the store has closed. While we plan to expand with future locations in Colorado, shipping is currently the only available option.

Purchases made in 2025 and beyond are eligible for a 30-day return policy. Orders placed before the transition cannot be returned or exchanged.

All High Society products purchased in 2025 and beyond are covered by a 4-year manufacturer’s warranty. For warranty issues related to purchases made before the transition, please contact our support team for assistance.