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The all new High Society High Pressure iSUP pump isn't faster than your hand-pump, but it will free you up to pack your gear or enjoy a cool beverage while your board pumps up on its own! It plugs into your cars 12volt outlet for effortless inflation of your High Society iSUP. Set the pressure gauge up to 15PSI, turn it on and walk away! The pump will automatically shut off when its done. It comes with assorted attachments for pumping up your other toys too!